Mission
Mission
Protection
We exist to protect all riders, their rides, and the world in which we ride.
We do this by removing the barriers that prevent them from riding freely , meaning more riders – the world over – riding more.
We’re now over 8 years into our mission to enable anyone, anywhere, to protect their lifestyle, so they can spend more time enjoying it. And, become the brand that resonates with and protects the passion and drive behind the bike and adventure sports community.
We do this by removing the barriers that prevent them from riding freely , meaning more riders – the world over – riding more.
We’re now over 8 years into our mission to enable anyone, anywhere, to protect their lifestyle, so they can spend more time enjoying it. And, become the brand that resonates with and protects the passion and drive behind the bike and adventure sports community.
Sustainability
Using business as a force for good
Our planet needs responsible people and businesses to step up and meet the challenges it faces. For us, that means focussing not just on profit but continuing to put people – customers, team and society – and the environment as high on our priority list as profit when making business decisions.
Global behaviour is also changing and consumers are choosing to engage with businesses which represent their personal values as well as meeting their requirements of a product or service. We hope what we stand for, and our actions, will resonate with the bike and adventure sports communities and enable us to become the go-to brand to protect their lifestyle.
Global behaviour is also changing and consumers are choosing to engage with businesses which represent their personal values as well as meeting their requirements of a product or service. We hope what we stand for, and our actions, will resonate with the bike and adventure sports communities and enable us to become the go-to brand to protect their lifestyle.
Purpose
Bikmo + BCorp
Bikmo has been a certified B Corp since 2019 and we’re proud to have passed our first re-certification. Becoming a B Corp is a rigorous process that assesses and independently verifies our activities as a business right from corporate governance through to social impact and team benefits.
We chose to become certified because the core of our business is enabling customers to ride more, providing all the well-known benefits that cycling gives us, including better health and a cleaner environment. We also have a lot of respect for other B Corps including well-known Patagonia, Burton and Innocent.
We chose to become certified because the core of our business is enabling customers to ride more, providing all the well-known benefits that cycling gives us, including better health and a cleaner environment. We also have a lot of respect for other B Corps including well-known Patagonia, Burton and Innocent.
Giving
Bikmo + 1%
We believe bikes are the solution to many of the world’s problems which focussed our mission on protecting the worlds’ cyclists. But there’s only so much we can do alone and there are some amazing people and organisations doing great things we want to support.
In 2020 we fulfilled our aim of joining 1% for the Planet, providing a great framework for our philanthropic activities as a small but growing team. It’s a great organisation and well known brand that is helping us structure how we give back.
In 2020 we fulfilled our aim of joining 1% for the Planet, providing a great framework for our philanthropic activities as a small but growing team. It’s a great organisation and well known brand that is helping us structure how we give back.
Transparency
Open Project
Transparency is not a word often associated with insurance. We’re looking to change that – it’s better for customers and competition.
We’ve run the Open Project since 2017 at Bikmo, lifting the lid on our claims statistics, and it’s interesting to see the shifts over time.
We predict the customers of tomorrow will ask more questions about the companies they spend their money with and where it goes. We want Bikmo to be surfing that wave rather than stuck behind it.
We’ve run the Open Project since 2017 at Bikmo, lifting the lid on our claims statistics, and it’s interesting to see the shifts over time.
We predict the customers of tomorrow will ask more questions about the companies they spend their money with and where it goes. We want Bikmo to be surfing that wave rather than stuck behind it.
Impact
Impact Report
Words are easy but action is hard. The proof that any business is acting in a responsible way should be in frequent and transparent reporting of activities.
As part of being a B Corp certified business we continue to focus on setting targets and monitoring how we perform against them.
We cover where we hit and where we missed in our annual Impact Report. Take a read of our 2022 report and compare our progress with our reports from 2021 and 2020.
As part of being a B Corp certified business we continue to focus on setting targets and monitoring how we perform against them.
We cover where we hit and where we missed in our annual Impact Report. Take a read of our 2022 report and compare our progress with our reports from 2021 and 2020.
2023 Goals
Each year we set 3 clear goals linked to our longer term mission to protect the worlds’ riders and the places we ride.
1
Punch way above net zero
We’ve been making imperfect progress towards our net zero before 2030 commitment and it’s time to pick up the pace. Using science based target initiatives, we will execute a plan to reduce and remove our emissions with the goal to eventually create a positive impact on our planet through our operations as a business and network of customers and partners.
2
Support local retailers
Sending more replacement claims to local retailers not only supports a vital part of local cycling communities but connects riders and delivers an exceptional service for those making claims. In 2023 we will send over 25% of claims value to our global retail + salvage partners.
3
Engage + inspire locally
Alongside support for World Bicycle Relief and Trash Free Trails and other 1% for the Planet environmental partners, we want to create impact with all our communities. We will work collectively with other groups across bike, insurance and sustainability to advocate for a better sector accessible to all.
1
Punch way above net zero
We’ve been making imperfect progress towards our net zero before 2030 commitment and it’s time to pick up the pace. Using science based target initiatives, we will execute a plan to reduce and remove our emissions with the goal to eventually create a positive impact on our planet through our operations as a business and network of customers and partners.
2
Support local retailers
Sending more replacement claims to local retailers not only supports a vital part of local cycling communities but connects riders and delivers an exceptional service for those making claims. In 2023 we will send over 25% of claims value to our global retail + salvage partners.
3
Engage + inspire locally
Alongside support for World Bicycle Relief and Trash Free Trails and other 1% for the Planet environmental partners, we want to create impact with all our communities. We will work collectively with other groups across bike, insurance and sustainability to advocate for a better sector accessible to all.
